Now that I am #4 for Brian Keith in Google, I can’t very well stop there, can I?
Still to beat: Wikipedia, IMDB, and Frank’s Reel Reviews.
But I haven’t been blogging
Here’s the thing- I have been blogging very rarely the past month, and now I am rising. This shows that you can’t make a change one day and see results the next. SEO is a long term deal, and if you are not willing to wait for results, you shouldn’t be playing.
But it’s ugly
Also, SEO may require you to make your site less pretty. Just now I changed the title from All For You, which I like, to All For You by Brian Keith, which sounds narcissistic and no fun. But, I bet I will be #3, and maybe higher, as a result of this change.
Would you rather have the prettiest site, or the one that brings in the dollars? Ian always says that the designers want an image-only design, while the SEO people want a page of only text.
You have to decide
You as the decision maker have to decide the balance. For now, the coolness (and proof that I know something about what I am talking about) of being #1 for my name is more important to me that the aesthetic appeal of a clean, simple headline.
The balance between aesthetics and high rankings is up to you.