my media production; response to david thulin

David Thulin responds to the Media Consumption Diet question by asking what media we produce. I will follow his format.

Email
Yesterday I sent about 40 emails, maybe half of them internal to our company, about half to clients, and a few to other people.

Blogging
I write on average once a day during the week. I leave a comment or two per day on average, though the way it really works is that once a week I use my lunchtime to read and comment on blogs. My posts are a bit on the long side, but not by much.

Video/Audio/Research
I don’t do any of this for public consumption.

Facebook
I import my blog into facebook, and I write notes and scribble on friends’ walls. This is mostly public media production.

Comparing this with my media consumption diet and my social consumption diet, it becomes clear that I take in a great deal more than I produce.

Is that good? Bad? If it were the case that I take in a lot of information and output only quality, then I would look favorably on this imbalance.

What do you think, Jeremiah and Ian?

7 Responses to “my media production; response to david thulin”


  1. 1 David Thulin February 28, 2007 at 9:27 pm

    The comparison is really interesting – thank you for thinking of this. I believe that I, as you, consume way more than I produce. I wonder what that means – what type of person produces more than they consume? Does anybody?

    If one were to consider the time consumption factor for media creation/consumption I expect them to be closer together, at least in my case. I mean, it is easier to quickly read 10 blog posts than it is to create 10 blog posts!

  2. 2 brianatportent February 28, 2007 at 10:06 pm

    I think it is a filtering thing. I input from everywhere I find relevant, and output only what I think my coworkers/clients HAVE to know. I try to use my time to save their time.

    A while ago a client asked about podcasting. So I asked Jeremiah, and then posted his answer, so for anyone else, they should just look there for Podcasting 101. A time saver for sure.

    I am less sure of how my more day-to-day filtering efficiency is.

  3. 3 Linda March 1, 2007 at 8:13 am

    I appreciate that Brian filters for me. Producing less than consuming makes total sense if your goal is to filter for your readers.

    In business, it is almost always a good idea to know more than you share…to have more depth than you need to provide to your clients.

  4. 4 David Thulin March 1, 2007 at 12:58 pm

    I am thinking that the function that filtering has for easing media consumption, there are functions for easing media creation as well.

    Like iMovie, blogging directly from Flickr/YouTube, one click posting via WordPress etc.

    I wish I didnt have to type as much – I wish I could simply think words and have them appear.

  5. 5 brianatportent March 1, 2007 at 1:01 pm

    So how savvy are you/we regarding media consumption as compared to media creation?

    I’d say I am decent at the former but not savvy about media production.

  6. 6 David Thulin March 1, 2007 at 10:51 pm

    Agreed. I too am much better at consuming. But I wish that wasn’t the case – I believe that in many cases it is much more gratifying to create than consume.

    Next step? A top 10 list of media creation life-hacks, right? Streamlining the process of creating quality content and media – and I do not even know where to start…

    Connecting my WordPress installation with my Flickr and YouTube account was a good move.

    Any ideas?


  1. 1 media creation hacks « All For You Trackback on March 2, 2007 at 3:00 pm

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Portent Interactive is a full-service internet marketing agency in Seattle. Check out some of our work in our portfolio. Want to hear more about our services? Email me or call me at 206 575 3740 (ask for Brian Keith), or leave a comment on my blog.