You’ve heard of Google Analytics, but chances are you are not using it as effectively as you could be.
My boss Ian has started a video tutorial series on Google Analytics. He (and I) use this tool every day, so he can tell you what parts you should be paying the most attention to.
Google Analytics Tutorial 1: Setting Up
Google Analytics Tutorial 2: Essential Stats
Google Analytics Tutorial 3: Digging Deeper
Why these are great- Ian tells you in simple language how to use Analytics to make decisions and take action. Go watch.
If you have a specific analytics subject you want Ian to cover in a future video, leave a comment after one of the videos.
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